More ways to sell. Less work to expand.
Connecting sales channels, partners and internal services so one of Russia’s largest ticketing operators could serve demand and enter new regions faster.
- Our role
- Rebuilding the sales platform and connecting existing services
- Focus
- High-demand ticket sales, Partner and sales-channel integration, Self-service administration, Existing-system modernization

- 40M+
- users across the ecosystem
- 160+
- internal services transformed
- 7×
- faster launch of a new sales region
Program figures from Exabyte Group’s September 2026 credentials.
Kassir.ru
Culture & events
The challenge
The existing checkout struggled with growing demand. Each new partner or sales region required weeks of custom development, slowing the business’s expansion.
What we built
We built a platform designed for more than 20 million users, with one way for partners to connect across sales channels and one administration panel for self-service. It was introduced nationally alongside the existing system, with zero downtime to live sales.
Why it matters
A consistent way to connect partners reduced custom development when adding a sales region. More than 160 internal services were transformed, and launching a new sales region became seven times faster.